What I have learnt about representation and how the media may use this to potray others.

In this assignment I have learnt about how the general public and how others may see me because of the clothes I wear or what music I listen to. I found this interesting as it shows how you can be judged before someone has even met you which angers me as someone may seem bad because of the music they listen to but deep down they are genuinely nice. The media may use specific images to get story's across to the public and potentially win the public over with their story so that they then change their views on that subject or piece of news. I feel as if this is bad as the media are controlling what people are thinking and what their personal opinions are which can lead to serious scenarios such as racism and discrimination.

Uk Tribes

There are several groups that I think would belong to and these include the "Styler", "Sport junkies"and " Urban artists.

Sports Junkies

Sports Junkies are one of the most aspirational of Mainstream Tribes, but also one of the l;east influential. They’re dedicated to sporting achievement and prepared to cut out friends and habits that stand in the way.


Sports Junkies used to mean being motivated, dedicated and all about the win – but today, the majority are much more high street than high level performance. They are simply young people for whom playing team sports is a key passion point in their life, and build their identity and community around playing sports.


The reason I think I am part of this group is because I spend the majority of my free time participating in sport and I hate losing no matter who is player and how friendly it is such as playing with mates.

Stylers

Still representing status and style, it’s about partying, looking good and staying ahead of cool.
Stylers hold strong on the UK Tribes map – innately cool and stylish, the rising influence of Urban fashion and music have made them a hugely aspirational Tribe for youth today. As luxe sportswear and Urban high fashion has hit the Aspirants (check out the Hypebeasts), more young people than ever before are looking like a Styler and aspiring to their luxury lifestyle.
I have a very large interest in urban clothing as I like finding new brands that are individual and urban. I like wearing sports clothing such as Nike and Adidas. I like wearing a variety of clothes and I like trying a variety of styles.

Uban Artists

Urban artists are a new category to fit a myriad of smaller Urban scene Tribes that are growing across the UK.
Urban arts (think genres like rap, beatboxing, spoken word, graffiti) and Urban music and fashion influences (think Trax, Chicago Footwork, UK Grime) are so pervasive and influential across UK youth culture today – the Urban Artists are part of the Leading Edge segment but 100% Urban.
I love grime and rap music and love listening to artists such as Sormzy, JME, Skepta and Run the jewels. I like being part of a youth culture and enjoy seeing things like street art and graffiti.




 I like Jack Whitehall as he has a good fashion sense as he wears lots of Fred Perry items and so do I so I would consider this a similarity as I see him as smart. I see lots of footballers as people I may dress like as they wear particular sports wear that appeals to me so I will buy clothes similar to this as I feel as if I am part of this trend in fashion. I try to style my self to individual clothing brands as I like urban clothing that is not popular and this plays a key role in what clothes I buy and how I dress myself.

Textual anlysis styles and areas of representation

The 4 areas of textual analysis

These are the 4 things you use to analyse the clip and answer the exam question.  These 4 things will all help to construct the representation of the individual/group (the 7 areas of representation).  It is your job to discuss how.

Camera Shots, Angle, Movement, Composition.

• Shots: establishing shot, master shot, close-up, mid-shot, long shot, wide shot, two-shot, aerial shot, point of view shot, over the shoulder shot, and variations of these.
• Angle: high angle, low angle, canted angle.
• Movement: pan, tilt, track, dolly, crane, steadicam, hand-held, zoom, reverse zoom.
• Composition: framing, rule of thirds, depth of field – deep and shallow focus, focus pulls.

Editing

Includes transition of image and sound – continuity and non-continuity systems.

• Cutting: shot/reverse shot, eyeline match, graphic match, action match, jump cut, crosscutting, parallel editing, cutaway; insert.
• Other transitions, dissolve, fade-in, fade-out, wipe, superimposition, long take, short take, slow motion, ellipsis and expansion of time, post-production, visual effects.

Sound

• Soundtrack: score, incidental music, themes and stings, ambient sound.
• Diegetic and non-diegetic sound; synchronous/asynchronous sound; sound effects; sound motif, sound bridge, dialogue, voiceover, mode of address/direct address, sound mixing, sound perspective.

Mise-en-Scène

• Production design: location, studio, set design, costume and make-up, properties.
• Lighting; colour design

7 areas of representation

You need to understand how specific representations of individuals, groups, events or places are created.

Particular areas of representation that may be chosen are:

1. Gender
2. Age
3. Ethnicity
4. Sexuality
5. Class and status
6. Physical ability/disability
7. Regional identity.

Representation and textual analysis

Representation and textual analysis

Representation

The description or portrayal of someone or something in a particular way, for example the representation of women in newspapers.

Representation of the man-

The man in this photo I personally think looks like a clothes designer as his clothes look scruffy but they look as if they have been made that way which means he could be a clothes designer. I also think that maybe he if he is a clothes designer he is trying to make scruffy clothes popular so he can support the homeless which means he could be interested in charity. For this reason I think his past story could be that he was homeless but got a grip of things and has become very wealthy and wants to help people who were like him.
Name- Doug Bihlmaier
Occupation- Buyer for Ralph Lauren

Representation of the lady -

The lady looks like a normal elderly lady but looks like she is very fashionable as her glasses look rather posh and modern. Due to this I think she could be potentially wealthy. For this reason I think she could be fashion designer or a artist as her glasses and hair look creative. Her outfit looks like she might want to dress like a normal lady but still want to retain some expensive accessories such as her glasses within her outfit.


Name- Julie Christie
Occupation- Actress

Representation of the second man-

This man looks as if he is really wealthy and intelligent. the reason why I think this is because he has a well co ordinated outfit as his hat matches his scarf and his coat matches his trousers which shows he has put a lot of thought into this outfit. Due to this I think he has something to do with fashion or maybe art another thought I had was that maybe he was an author or a film director as he is dressed very smart and looks as if he is at an event due to the background. He looks as if he owns a very large and successful company and looks like he could be generous with money and maybe give to charities.

Name-Christian Louboutin
Occupation-Shoe designer

Key roles within a film production

Writer- The writer has a key job of creating a script for the cast. Their job is fairly short as once they have finished writing and handed the script in that is the end of their role within the film production. The writer is never usually out of the film as sometimes they get asked to re write sections as the actors may not feel as if it working.

Producer- The producer has the main role within the film and organizes all off the roles within the film such as the director and the writer. Once the production of the film is underway they have to coordinate the shoot and have a responsibility to provide everyone with equipment such as cameras.

Casting director- The casting director takes care of casting each actor for the film. They work very closely with the director of the film in order to make sure the correct roles are fitted to the correct actor. They have the job of conducting interviews with the actor and advertising the jobs.  This job can be hard as they have to try to attract big film stars.

Director- The director’s job is to make the script come to life and have to make several creative decisions whilst producing the film. The director plays a key role in casting the actors for the film and will work closely with the actors to change the script if needed to meet their needs or ideas. This can give the actors more of a free role.

Film finance- Film finance is a plan or draft that is made before the film is made of the proposed costing of the film. In this they will discuss the overall wages of the actors and the costs of all of the equipment for example. This has to be considered in lots of details as they film will need to make profit and they money that will be spent to create the film which could be millions of dollars.

Camera operator-There aim is to set up shots during the film and selected scenes that happen during the film this means they will work very closely with the director. As part of their job they have to read the script and understand it in order to create good scenes for the film. This job is important as they have the responsibility of drawing the audience to the film and stopping them getting bored of the same shots.

Editor- There job is to tidy up the film and cut out any bad scenes or  anything bad that may have occurred. They have to put the film together and join the scenes together so that the film runs smoothly and is not

Production designer- A production designer’s job is to make the film look good by choosing items that may appear on set such as clothing they also have to choose the location of some of the shoots and have the responsibility to set up lighting and props.

Marketing- Their job is to advertise the film to the general public so that people will be attracted to watch the film.  Another job they have is to produce trailers and adverts for the film.

Exhibition- A exhibition is a place that shows the film (cinema) there are different types of exhibitions such as a mainstream exhibition which could be vue and also an independent exhibition which may show not as popular films or selective films which is a good thing in the film industry as it raises awareness of low budget films and also improves access to the films.

Film production

Film production is the process of making a film. 
For the exam you'll need to understand all the stages of film production, these are:

Development - This is simply the process of 'finding' a story. Ideas for films come from a variety of sources, they can range from novels, real life events to computer game adaptations. Once you've got an idea you'll need someone to write a pitch for you which you take to a film producer in an attempt to get some funding to make your film. Even at this very early stage you need a very clear idea of who you're aiming you film at so you can include elements that will appeal to them.
Pre-production - Once you've got funding you establish your budget and can begin to get a film crew together, you can storyboard the script. You also need break the script down into individual scenes and identify all the locations, props, cast members, costumes, special effects and visual effects needed.
Production - This is simply the process of 'making' the film. Provided you've done your job properly in the pre-production stage making the film should be straight forward. 'Film' is very expensive and difficult to store so an increasing number of film makers are using digital cameras to save money.
Post-production - During this stage you take all the 'film' you've shot and give it to a film editor. They will then begin putting it together. Special effects will be added, a soundtrack will be added, any missing dialogue will be re-recorded and added resulting in a 'rough cut'. This will be shown to the director and a test audience who will offer feedback. Often this causes scenes to be filmed and added or removed.

My 5x5

My 5x5

5 favourite music artists-

1. JME- A English grime artist who has made a great success within the charts and the public across Britain with a very successful recent album with songs such as ‘man don’t care’
2. Stormzy- A young English grime artist who is making his way through the ranks and has been noticed recently with his ‘fire in the park’ video called ‘ shut up’ which recently has hit over six million views.
3. Run the jewels- A American rap band including two rappers which are EL-P and Killer mike they are touring around Britain with their recent successful album ‘Run the jewels 2’.
4. Kasabian- A British band who were produced in Leicestershire and have hit fame across Britain producing 4 very successful albums.
5. Jay Z- A American rapper that has hit fame all across the world and is married to another worldwide famous singer (Beyonce) and has lots of successful songs. He also owns his own basketball team.

5 favourite actors-

1. Samuel L Jackson- A American actor who stars in lots of films directed by Quentin Taratino and has starred in several big movies such as Pulp fiction and Django unchained.
2. Christophe Waltz- A German/Austrian actor who has also starred in several big movies such as Django unchained and is set to be the new James Bond villain.
3. Andrew Lincoln-A British actor who stars in a American horror series called The Walking Dead which is a famous drama programme across the world a zombie apocalypse.
4. Norman Reedus- an American actor known for his role as Daryl Dixon on the The Walking Dead.
5. Jamie Foxx – A American actor who is also a comedian and singer who stars in the famous Quentin Taratino film Django unchained.

5 favourite movies-

1. Django Unchained – The film was set 2 years before the civil where Django the main character was a slave who was employed to help a bounty hunter find a specific target they then become good friends and the journey turns into Django trying to find his wife who is also enslaved.
2. Pulp Fiction- A fill set in 1994 America about two hit men who are working for a gangster there is not set storyline but it’s almost a day in their shoes and you watch the issues that they overcome.
3. Inglorious Basterds- Set in the Second World War which is about a group of men who are all Jewish whose aim is to kill Nazis with them trying to kill Adolf Hitler.
4. Reservoir Dogs- A group of men who aim to create very successful heists including robbing banks and jewellers and we see the outcomes of what happens when they get stopped by the police.
5. Apocalypse Now- Set in the Vietnam War, a group of soldiers have to adventure on a dangerous mission to assassinate a colonel who has set up a tribe and told them he is god.

 

5 favourite albums –

1. Run the jewels 2 (Run the jewels) - An American album that the songs are set on everyday life for Americans and how they are mistreated by the government and police.
2. Integerity > (JME) - A English grime album that has several collaborations with other artists. The songs are set on JME’s life, the album was very successful across Britain leading to many sales.
3. Watch the throne (Jayz and Kanye west)- This album was recorded in America and is a collaboration album between Jayz and Kanye West which was sold worldwide and one of the best rap albums ever made.
4. A grand don’t come for free (The streets)- The album is made by the streets who was a urban poet who rapped about his everyday life and includes some songs that are aimed to make the audience laugh.
5. Empire (Kasabian) - The album was kasabian’s first album and was very successful and brought serious fame towards the group. It features several good songs that I like.

5 Favourite rap/grime songs

1. Shut up- A song by stormzy that was filmed in a park where he raps over a random beat (fire in the park) it talk about how he feels about himself and what he wants to aspire to.
2.  Know me from- Another song by stormzy which is a remix of another song. I like this song as it is creative and features lyrics which are linked to modern life.  
3. Lie cheat steel – This song is by run the jewels and is set about the American government and how it cheats the public of America. It talks about what goes on without the public knowing.
4. The message – This song was by the Grandmaster flash and the furious five it is a classic rap song that was made in America.
5. Blinded by the lights- This song is made in Britain by the streets. The song is about how mike skinner (the singer) goes on a night out and what the outcomes were.